The Ascend Framework

Strategy, Systems, & Execution for Elite Founders

 
The Lie of “Just Be Passionate About Fitness” ascend education paul meldrum Jan 17, 2026

The Lie of “Just Be Passionate About Fitness” (And Why It Destroys PT Careers)

Introduction: When Passion Becomes a Trap

“Just be passionate about fitness.”

It sounds inspiring — but it’s one of th...

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Your Certification Didn’t Prepare You for This Career ascend education paul meldrum Jan 15, 2026

Personal training certifications are essential.

They:

  • make you legal

  • give you baseline knowledge

  • protect the industry

But they don’t prepare you for success.

And that’s not a cri...

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Why Most Personal Trainers Quit in the First 18 Months (And How to Avoid It) ascend education Jan 13, 2026

Why Most Personal Trainers Quit in the First 18 Months (And How to Avoid It)

Introduction: The Harsh Reality of the PT Industry

The personal training industry has one of the highest failure rates of...

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